July 2007

 

Manual for Councils

Preliminaries

 

Composition: Minimum one member of the CPA Board of Directors. Members with skill sets helpful to the task(s). Councils should include members from a variety of the groups impacted. Committees should make every effort to include multi-culture and special interest awareness in their proceedings. Invite subject matter expert participation as needed from various membership groups – general publishers, magazines, newspapers, books, freelancers, new media.

 

Chair: A member of the CPA Board of Directors.

 

Number of members: Seven (7) members including chair.

 

Terms: Three (3) years, with renewal possible.

 

Designate Web site liaison to staff: Serves as intermediary and point of contact between staff and committees under the council

 

Frequency of meetings: As needed, but minimum quarterly. Fewer only with approval of CPA president.

 

Method of meeting: Via video- or tele-conference, e-mail, Internet chat systems, etc. In person at annual convention or other location with permission of the CPA president.

 

Reporting: Summary of activities and recommendations to be published and distributed to Board of Directors within seven (7) days.

 

Staff support:  Executive Director will designate staff liaison.

 

Recommendations for councils

 

Good councils start with expectations

 

A.   Know why you are meeting:

·        Ground in the mission statement all that you say, plan, and recommend to the Board.

Example: Because our association exists to enhance the professional development of its members, and with support from the Professional & Individual Education Committee, we recommend establishment of ….

·        Recommend to the board clear attainable objectives with measurable outcomes in support of organizational goals as defined by the board.

 

B.    An agenda is a must

·        Chair creates the agenda after soliciting items for discussion from council members and others. Request for agenda items should go out 3-5 working days before meetings.

·        Agenda should be distributed 1-3 days before meetings.

·        Consider setting meeting dates far enough in advance (perhaps on annual basis).

 

C.   Members should expect that their opinions will be welcome but also that the group as a whole is going to respect people’s time. The council chair should be prepared to:

·        Limit time on a topic

·        Cut off people politely

·        Invite only “new” takes on the subject.

 

D.   Expect you as a group will reach an outcome – even if the outcome is that you can’t decide yet.

 

 

Communicating advances accountability

in all directions

 

A.   Repeat the essence of consensus when it is reached.

B.    At the end of discussions, at the end of meetings or segments of meetings, restate the actions agreed to by members or by the council.

C.   Be accountable yourself. If you say you will do something, do it.

D.   Hold other people accountable, but give them lots of chances and accomplish their tasks.

E.    Have prompt writing and distribution of the summary of activities, recommendations and follow up actions.

·        Seven (7) day maximum.

·        Put an action box in the report and attach a name to the action

F.    Commit to follow-up reminders and support.

·        At least midway between meetings.

·        Utilize touching-base reminders.

G.   Decide upon tools with which to get information:

·        Questionnaires

·        Telephone or e-mail survey

·        Request via CPA newsletter.

 

Recruiting of council members:

Whose job is it?

Assumptions:

·        The personal approach works best: Phone or meet with the potential council member

·        CPA president appoints all council members

Caveat

Expect feedback – and desire it.

 

A complaint is a gift. Companies and organizations pay thousands of dollars for information about their customers’ needs and desires, so a complaint is free information. Remember, though, that a complaint is just one person’s opinion: Accept it as that, and respect it. Accept it, too, as a recommendation that you need to know if that opinion is more widely held.